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Marketing

By: Material type: TextTextLanguage: English Publication details: London Sage 2006Description: vi,184p. PB 21x15.5cmISBN:
  • 9781412910347
Subject(s): DDC classification:
  • 23 658.8 BLYM
Summary: Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius PG Library MCom Finance & Analytics 658.8 BLYM (Browse shelf(Opens below)) Available PG023675
Total holds: 0

Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers

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