Marketing (Record no. 221705)

MARC details
000 -LEADER
fixed length control field 00828nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220421114524.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220304b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412910347
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number BLYM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jim Blythe
9 (RLIN) 22738
245 ## - TITLE STATEMENT
Title Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Sage
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent vi,184p.
Other physical details PB
Dimensions 21x15.5cm.
365 ## - TRADE PRICE
Source of price type code General
Price type code VBI-1351
Price amount ₹1991.55
Currency code ₹
Unit of pricing ₹2655.40
Price note 25%
Price effective from 21-02-2022
520 ## - SUMMARY, ETC.
Summary, etc. Designed to complement existing textbooks, this volume on marketing provides easy access to the key themes, summaries of the approach taken by the main course textbooks, guidance on the essential study skills required to pass the course, and sample exam questions and answers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Management
Topical term or geographic name entry element Marketing Management
9 (RLIN) 30766
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MCom Finance & Analytics St Aloysius PG Library St Aloysius PG Library 03/03/2022 Vidyarthi Books 1991.55   658.8 BLYM PG023675 08/24/2022 2655.40 02/21/2022 Book