The new direct marketing: how to implement a profit driven database marketing strategy. How to implement a profit driven database marketing strategy
Material type:
TextLanguage: English Publication details: New York Irwin 1995Edition: 2Description: xiv,493ISBN: - 1556238096
- 658.84 BATR
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
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St Aloysius Institute of Management & Information Technology | MBA | 658.84 BATR (Browse shelf(Opens below)) | Reference Book | MBA00984 |
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