Consumer behavior and marketing strategy / By J Paul Peter and Jerry C Olson
Material type:
TextLanguage: English Publication details: New Delhi : Tata McGraw Hill Publishing Company Ltd., 2007.Edition: 7th edDescription: xvi,579p. ; PB : 24 cmISBN: - 9780070601581
- 658.8342 7 PETJ
| Item type | Current library | Collection | Call number | Status | Barcode | |
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St Aloysius Institute of Management & Information Technology | MBA | 658.8342 PETJ (Browse shelf(Opens below)) | Reference Book | MBA08621 | |
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St Aloysius Institute of Management & Information Technology | MBA | 658.8342 PETJ (Browse shelf(Opens below)) | Available | MBA05917 | |
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St Aloysius Institute of Management & Information Technology | MBA | 658.8342 PETJ (Browse shelf(Opens below)) | Available | MBA04655 |
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