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Propaganda and persuasion

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi Sage Publications 2012Edition: 5Description: xxx,432 PBISBN:
  • 978-1-4129-7782-1
Subject(s): DDC classification:
  • 303.375  JOWP
Summary: is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, the Fifth Edition has been revised and updated. Authors Garth S. Jowett and Victoria O’Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.
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Item type Current library Collection Call number Status Barcode
Book Book St Aloysius PG Library MAJMC 303.375 JOWP (Browse shelf(Opens below)) Available PG011571
Total holds: 0

is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, the Fifth Edition has been revised and updated. Authors Garth S. Jowett and Victoria O’Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.

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