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Better mousetrap: brand invention in a media democracy. Brand invention in a media democracy.

By: Material type: TextTextLanguage: English Publication details: New Delhi Kogan Page 2013Edition: 1Description: x,285ISBN:
  • 9780749466213
Subject(s): DDC classification:
  • 658.827 PONS
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Institute of Management & Information Technology MBA 658.827 PONS (Browse shelf(Opens below)) Available MBA11061
Total holds: 0

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