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Brand failures: the truth about the 100 biggest branding mistakes of all time. Truth about the 100 biggest branding mistakes of all time.

By: Material type: TextTextLanguage: English Publication details: New Delhi Kogan Page 2011Edition: 1Description: xiv,242ISBN:
  • 9780749462994
Subject(s): DDC classification:
  • 658.827 HAIM
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Holdings
Item type Current library Collection Call number Status Barcode
Book Book St Aloysius Institute of Management & Information Technology MBA 658.827 HAIM (Browse shelf(Opens below)) Available MBA10289
Total holds: 0

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