New product development: its marketing research and management. its marketing research and management.

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Material type: Text

TextLanguage: English Publication details: New Delhi Oxford & IBH publishing co. ltdDescription: xiv,323ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book	St Aloysius Institute of Management & Information Technology	MBA	658.802 MASO (Browse shelf(Opens below))	Available	MBA00787

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