Study on the consumer perception of mobile marketing / (Record no. 231153)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00690nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240613115424.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240613b ||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AIMIT LIBRARY |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mathew, Jeremy Varghese. |
| Relator term | 2116067 |
| 9 (RLIN) | 170493 |
| 245 ## - TITLE STATEMENT | |
| Title | Study on the consumer perception of mobile marketing / |
| Statement of responsibility, etc. | By Jeremy Varghese Mathew ; Guided by Swapna Rose. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mangaluru ; |
| Date of publication, distribution, etc. | 2023. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Industry profile company profile and introductiont to the study |
| 9 (RLIN) | 170494 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Literature review |
| 9 (RLIN) | 170495 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rose, Swapna. |
| Relator term | Guide |
| 9 (RLIN) | 170496 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Klientship Technologies Pvt Ltd. |
| Uniform Resource Identifier | <a href="www.klientship.com">www.klientship.com</a> |
| Link text | www.klientship.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Project Report |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Barcode | Date last seen | Copy number | Uniform Resource Identifier | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not for loan | Project Report MBA | St Aloysius Institute of Management & Information Technology | St Aloysius Institute of Management & Information Technology | Dissertations | 06/13/2024 | PRB02076 | 06/13/2024 | 2116067 | www.klientship.com | 06/13/2024 | Project Report |