Wall Street Journal on Marketing (Record no. 227720)

MARC details
000 -LEADER
fixed length control field 00993nam a22002897a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230701091943.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230701b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185274444
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number ALSW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ronald Alsop
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 125200
100 ## - MAIN ENTRY--PERSONAL NAME
Dates associated with a name Bill Abrams
9 (RLIN) 125192
245 ## - TITLE STATEMENT
Title Wall Street Journal on Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Universal Book Stall
Date of publication, distribution, etc. 1990
300 ## - PHYSICAL DESCRIPTION
Extent x,294p.
Other physical details PB
Dimensions 21x14cm.
365 ## - TRADE PRICE
Source of price type code Management
Price amount 40.00
Currency code ₹
Unit of pricing 40.00
520 ## - SUMMARY, ETC.
Summary, etc. Articles look at new products, advertising styles and campaigns, packaging, promotion, distribution, the world market, corporate strategies, and changes in consumers
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers
9 (RLIN) 125193
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New Products
9 (RLIN) 125194
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising Styles
9 (RLIN) 125195
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Packaging and Promotion
9 (RLIN) 125196
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Retailing and Distribution
9 (RLIN) 125197
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name ALSOP (Ronald)
9 (RLIN) 125198
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name ABRAMS (Bill)
9 (RLIN) 125199
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Donated Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Management St Aloysius Library St Aloysius Library 06/23/2023   658.8 ALSW D05948 07/01/2023 40.00 07/01/2023 Donated Books