Indian Media Business (Record no. 222183)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01424nam a22002177a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220405113619.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220405b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761934693 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AL |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 23 |
| Classification number | 302.230954 |
| Item number | KHAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vanita Kohli Khandekar |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 27595 |
| 245 ## - TITLE STATEMENT | |
| Title | Indian Media Business |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Response Books |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 264 p. |
| Other physical details | PB |
| Dimensions | 24x16 cm. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Now in paperback the new edition of this bestselling book presents a comprehensive and detailed perspective on the current state of the Indian media industry. With revised and updated statistics, Vanita Kohli presents a strong and well-researched guidebook to the difficult and confusing terrain of the Indian media business. Combining data with rigorous analysis, this new edition covers several new topics and presents a sound foundation to understanding the fundamental principles and concepts needed to understand media industries and issues in the converging media environment.<br/>New to the Second Edition<br/> a comprehensive mapping of the indian media industry;<br/> comprehensive and detailed statistics on each industry segment<br/>detailed analysis and insights on new trends<br/>new chapters on the nascent domains of telecommunications and the interne<br/><br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media -- India |
| 9 (RLIN) | 27596 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | KHANDEKAR (Vanitha Kohli) |
| 9 (RLIN) | 27597 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | George Fernandes Collections |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Journalism | St Aloysius Library | St Aloysius Library | 03/24/2013 | 302.230954 KHAI | GF03036 | 04/05/2022 | 04/05/2022 | George Fernandes Collections |