IUP Journal of Marketing Management (Record no. 216740)

MARC details
000 -LEADER
fixed length control field 00728nas a2200169 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221011163329.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211027b ||||| |||| 00| 0 eng d
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number 0972-6845
040 ## - CATALOGING SOURCE
Original cataloging agency
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
245 ## - TITLE STATEMENT
Title IUP Journal of Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hyderabad
Name of publisher, distributor, etc. IUP Publication
500 ## - GENERAL NOTE
General note It is a quarterly journal focusing on Marketing strategy, Marketing research and techniques, Brand management, Advertising, Consumer behavior, E-commerce and marketing strategies, Retail marketing vs. E-commerce and other emerging and interdisciplinary issues.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Management
Topical term or geographic name entry element Marketing Management
9 (RLIN) 59444
856 ## - ELECTRONIC LOCATION AND ACCESS
Host name https://www.iupindia.in/Marketing_Management.asp
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Periodicals
Serial record 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification   Not for loan M Com St Aloysius PG Library St Aloysius PG Library Periodical Section 10/27/2021   PR49 10/27/2021 10/27/2021 Periodicals