Strategic marketing : (Record no. 208265)

MARC details
000 -LEADER
fixed length control field 00870nam a2200241Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220216102648.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2009 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780199642601
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number 2
Item number WESD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name West, Douglas.
9 (RLIN) 20103
245 ## - TITLE STATEMENT
Title Strategic marketing :
Remainder of title creating competitive advantage /
Statement of responsibility, etc. By Douglas West, John Ford and Essam Ibrahim.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
Remainder of edition statement South Asia Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Oxford University Press ,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent Xxv, 517p. ;
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product innovation and development strategies
9 (RLIN) 20104
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategy implementation control and metrics
9 (RLIN) 20105
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relational and sustainability strategies
9 (RLIN) 20106
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ford, John.
9 (RLIN) 20107
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ibrahim, Essam.
9 (RLIN) 20108
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Edition 2nd
Call number prefix 658.802 WESD
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 12/19/2013 465.00 Billno:JTB/1624;Bildt:2013-11-07   658.802 WESD MBA10831 05/23/2026 348.75 07/16/2021 Book
    Dewey Decimal Classification   Reference Book MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 11/16/2015 528.00 Bill no:612; Bill dt:2015-10-20   658.802 WESD MBA12031 07/21/2025 396.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 11/16/2015 528.00 Bill no:612; Bill dt:2015-10-20   658.802 WESD MBA12032 05/23/2026 396.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 11/16/2015 528.00 Bill no:612; Bill dt:2015-10-20   658.802 WESD MBA12033 05/23/2026 396.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 11/16/2015 528.00 Bill no:612; Bill dt:2015-10-20   658.802 WESD MBA12034 05/23/2026 396.00 07/16/2021 Book
    Dewey Decimal Classification     MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 11/16/2015 528.00 Bill no:612; Bill dt:2015-10-20   658.802 WESD MBA12035 05/23/2026 396.00 07/16/2021 Book