Marketing management / (Record no. 200561)

MARC details
000 -LEADER
fixed length control field 00712nam a2200217Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220214105627.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2008 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency AIMIT LIBRARY
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 1
Item number CHHT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chhabra, T N.
9 (RLIN) 19651
245 ## - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. By T. N. Chhabra and S. K. Grover.
250 ## - EDITION STATEMENT
Edition statement 4th
Remainder of edition statement Fourth Revised Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Dhanpat Rai and Co (P) Ltd. ,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent Xii, 8.42 ;
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing information and research
9 (RLIN) 19652
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Pricing decisions and strategies
9 (RLIN) 19653
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element New product development
9 (RLIN) 19654
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Grover, S K.
9 (RLIN) 19655
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Call number prefix 658.8 CHHT
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Source of classification or shelving scheme Inventory number Cost, normal purchase price Cost, replacement price
        MCA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021 Donated   658.8 CHHT MCA06979 07/21/2025 07/16/2021 Book        
        MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021     658.8 CHHT MBA03126 05/23/2026 07/16/2021 Book Dewey Decimal Classification Bill no:; Bill dt:1900-01-00    
        MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 09/25/2008     658.8 CHHT MBA05180 05/23/2026 07/16/2021 Book Dewey Decimal Classification Bill no:512; Bill dt:2008-09-18 180.00 144.00
      Reference Book MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 09/25/2008     658.8 CHHT MBA05219 07/21/2025 07/16/2021 Book Dewey Decimal Classification Bill no:512; Bill dt:2008-09-18 180.00 144.00
        MBA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021     658.8 CHHT MBA08811 05/23/2026 07/16/2021 Book Dewey Decimal Classification Bill no:; Bill dt:1900-01-00    
        MCA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 07/16/2021     658.8 CHHT MCA06980 07/21/2025 07/16/2021 Donated Books Dewey Decimal Classification