Business analytics: applications to consumer marketing. (Record no. 195666)

MARC details
000 -LEADER
fixed length control field 00467nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210716s2015 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351341598
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4038011 KURS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kuruganti, Sandhya;Basu, Hindol.
245 ## - TITLE STATEMENT
Title Business analytics: applications to consumer marketing.
Remainder of title Applications to consumer marketing.
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Tata McGraw Hill Publishing Company Ltd
Date of publication, distribution, etc. 2015
300 ## - PHYSICAL DESCRIPTION
Extent xxxv,716
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MCA St Aloysius Institute of Management & Information Technology St Aloysius Institute of Management & Information Technology 03/01/2017 Knowledge World 1250.00   658.4038011 KURS MCA15177 07/21/2025 975.00 07/16/2021 Book