Modern marketing: principles and practices (Record no. 149399)

MARC details
000 -LEADER
fixed length control field 00733nam a2200289Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231012100154.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210210b2012 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8121916976
040 ## - CATALOGING SOURCE
Transcribing agency AL
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PILM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name PILLAI (R S N)
9 (RLIN) 137620
245 ## - TITLE STATEMENT
Title Modern marketing: principles and practices
250 ## - EDITION STATEMENT
Edition statement 4 Rev
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. S. Chand & Co. Ltd.
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent xii,592
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element principles
9 (RLIN) 137621
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element practices
9 (RLIN) 137622
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Modern
9 (RLIN) 137623
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element marketing:
9 (RLIN) 137624
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element and
9 (RLIN) 137625
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing Management
9 (RLIN) 137626
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name BAGAVATHI
9 (RLIN) 137627
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 066986
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out
          St Aloysius Library St Aloysius Library   02/17/2021 Higginbothams (P) Ltd., Mangalore 01. 125.00   658.8 PILM 055781 02/17/2021 02/17/2021 Book  
          St Aloysius Library St Aloysius Library   02/17/2021 Higginbothams (P) Ltd., Mangalore-01. 125.00   658.8 PILM 055782 02/17/2021 02/17/2021 Book  
          St Aloysius Library St Aloysius Library   02/17/2021 S Chand and Company Ltd., Bangalore. 325.00 1 658.8 PILM 065774 03/10/2022 02/17/2021 Book 09/28/2021
          St Aloysius Library St Aloysius Library   02/17/2021 S Chand & Company Ltd, Bangalore 350.00 1 658.8 PILM 066987 11/25/2021 02/17/2021 Book 11/11/2021
          St Aloysius Library St Aloysius Library   02/17/2021 S Chand & Company Ltd, Bangalore 350.00   658.8 PILM 066986 02/17/2021 02/17/2021 Book