Principles of marketing (Record no. 137494)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00610nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230926143327.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210210b1999 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120314095 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | AL |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658/85 UGC |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER (Philip) and ARMSTRONG (Gary). |
| 9 (RLIN) | 135190 |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi. |
| Name of publisher, distributor, etc. | Prentice-Hall of India Private Limited |
| Date of publication, distribution, etc. | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii,610,I18 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing Management |
| 9 (RLIN) | 135191 |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing Management |
| 9 (RLIN) | 135191 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 055238 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/89 KOTP | 055299 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/90 KOTP | 055300 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/91 KOTP | 055301 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/92 KOTP | 055302 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/93 KOTP | 055303 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/94 KOTP | 055304 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | Higginbothams (P) Ltd Mangalore 01 | 350.00 | 658/95 KOTP | 055305 | 02/17/2021 | 02/17/2021 | Book | |||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | 350.00 | 658/85 KOTM | 055238 | 02/17/2021 | 02/17/2021 | Book | ||||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | 350.00 | 658/84 KOTP | 055239 | 02/17/2021 | 02/17/2021 | Book | ||||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 02/17/2021 | 350.00 | 658/86 KOTP | 055237 | 02/17/2021 | 02/17/2021 | Book | ||||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 07/14/1999 | 350.00 | 658/59 KOTP | D01791 | 07/19/2021 | 07/19/2021 | Donated Books | ||||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 07/14/1999 | 350.00 | 658/60 KOTP | D01792 | 07/19/2021 | 07/19/2021 | Donated Books | ||||||
| Dewey Decimal Classification | Management | St Aloysius Library | St Aloysius Library | UGC Book Bank | 07/14/1999 | 350.00 | 658/61 KOTP | D01793 | 07/19/2021 | 07/19/2021 | Donated Books |
