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020			_a9789388991124
040			_cAIMIT LIBRARY
082			_21 _a338.04 _bBATA
100			_aBatra, Ajay. _9256336
245			_aStartup launchbook : _bpractical guide for launching customer centric ventures / _cBy Ajay Batra.
300			_axxxvi,355 p.; _bHB _c19.5 cm.
500			_a"The Startup LaunchBook is a practical guide for entrepreneurs who wish to design, launch, and grow successful startups. Based on the author’s work with hundreds of startups, this book has curated global startup success lessons in an actionable 5-stage framework. Use the book's Startup Maturity Model to develop an entrepreneurial mindset that helps convert an idea into a successful startup. Leverage the book’s practices to build fundamentally-sound, investable and customer-centric ventures."
505			_rAbout the Author Ajay Batra is an entrepreneur, mentor, angel investor, and an active contributor to the innovation and startup ecosystems. He has been recognized for his ground-breaking work in Design Thinking and Startup Incubation. Currently he is an Executive Vice President at Wadhwani Foundation, leading the global Wadhwani Venture Fastrack program. He is the Founding Director of Centre for Innovation Lab Entrepreneurship at Bennett University, where he also headed Bennett Hatchery — the startup incubator. Ajay has co-founded QAI Global, International Education Exchange, and Lutyens Startups; and has consulted with stellar organizations like Accenture, IBM, Sony, Wipro, HCL and Azim Premji Foundation. He was the only Indian to be selected for IDEO’s global program on Design Thinking for Social Impact and has recently been recognized as Top 10 educators in the world by Arist, USA.
650			_aGlobal startup ecosystem _9256337
650			_aTeam skills _9256338
650			_aCustomer empathy plan _9256339
942			_2ddc _cBK _e1 _k338.04 BATA
999			_c240938 _d240938