000			02025nam a22002297a 4500
003			St Aloysius Coll
005			20250816112928.0
008			250816b |||||||| |||| 00| 0 eng d
020			_a9789354600685
040			_cAL
041			_aEnglish
082			_a658.57 _bSCHB
100			_aPamela S Schindler _9235949
245			_aBusiness research methods
250			_a13
260			_aNew York _bMcGraw Hill Education _c2021
300			_axxx,608p _bPB _c28x21cm.
365			_2General _a2646 _b₹920.00 _c₹ _d₹1150.00 _e20% _f8/08/2025
520			_aThe Thirteenth Edition of Business Research Methods reflects a thoughtful revision of the text. Both students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The author has used managerial decision-making as the theme of the book and provides the content and structure to ensure students grasp the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor. Salient Features: 1. Extensive visual aids–pictures, diagrams, and graphs–are added to clarify and reinforce the concepts 2. 31 fully integrated research process exhibits are given, which link concepts within the standalone chapters 3. Fundamentals of research are taught first to help the students grow and learn gradually 4. Substantial number of examples are added throughout the book 5. Discussion questions make the topics taught more relevant and tie the link to the learning objectives 6. Key terms and glossary to reinforce the language of research 7. Good balance provided between theory and practical application of the topics 8. Managerial decision-making is the key theme of the book 9. Complete support for in-depth research project provided 10. Structured content to help students to grasp even complex concepts easily
650			_2Management _aResearch Methods _9235950
942			_2ddc _cBK
999			_c240354 _d240354