000 02163nam a22002297a 4500
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020 _a9351610624
040 _cAIMIT LIBRARY
082 _21
_a651.7
_bGUPC
100 _aGupta, C B.
_9208963
245 _aBasic business communication /
_cBy C B Gupta.
250 _a1st ed.
260 _aNew Delhi :
_bSultan Chand & Sons ,
_c2016.
300 _axiv,19.29p. ;
_bPB
_c24.5 cm
500 _aSome of the salient features of the book are as follows : Full coverage of the prescribed syllabus Lucid, simple and conversational language Tables and diagrams to illustrate the text Summary at the end of every chapter for quick revision Chapter Outline at the beginning of every chapter to indicate at a glance the topics covered in the chapter Test Questions at the end of every chapter for self-examination Model Test Papers for self-examination Question Papers of B.Com. (Hons.) Examinations.
505 _a Contents: Part I—Introduction to Business Communication Nature, Process and Importance of Communication Formal and Informal Channels of Communication Dimensions or Directions of Communication Media and Types of Communication (Oral and Written Communication) Non-verbal Communication Barriers to Communication Guidelines for Effective Communication Part II—Effective Writing Guidelines for Clear Writing References, Bibliographical and Research Tools Part III—Report Writing Writing a Project Report Writing Reports on Field Work/Visits to Industries, Business Concerns/Business Negotiations Summarising Annual Reports of Companies Part IV—Minutes and E-Correspondence Writing Notifications, Agenda, Minutes of Meeting and Press Release Business Correspondence and Electronic Mail Part V—Spoken English and Presentation Spoken English for Business Communication Making Oral Presentations Bibliography Model Test Papers Examination Question Papers
650 _aEffective writing
_9208964
650 _aMinutes and e-correspondence
_9208965
650 _aEffective writing
_9208964
942 _2ddc
_cBK
_e1st
_k651.7 GUPC
999 _c234251
_d234251