000 00767nam a22002177a 4500
005 20240402135910.0
008 240402b ||||| |||| 00| 0 eng d
020 _a9789390185597
040 _cAIMIT LIBRARY
082 _25
_a658.8
_bHAVK
100 _aHavaldar, Krishna K.
_9157838
245 _aB2B marketing :
_btext and cases /
_cBy Krishna K Havaldar and Shailendra Dasari.
250 _a5th ed.
260 _aChennai ;
_bMcGraw Hill Education ,
_c2021.
300 _axxx,547p. ;
_bPB
_c24 cm.
650 _aUnderstanding business markets and the environment
_9157839
650 _aManaging B2B customer relationship
_9157840
650 _aPricing for business markets
_9157841
700 _aDasari, Shailendra.
_9157842
942 _2ddc
_cBK
_e5th
_k658.8 HAVK
999 _c230644
_d230644