000 02054nam a22002177a 4500
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008 230202b ||||| |||| 00| 0 eng d
020 _a9780008503925
040 _cAL
041 _aeng
082 _223
_a330.082
_bMARM
100 _aKatrine Marcal
_970654
245 _aMother of Invention
_b: how good ideas get ignored in an economy built for men
260 _aLondon
_bHarper Collins Publishers
_c2021
300 _a308p.
_bPB
_c21.5x14cm.
365 _2General
_aABDI/0651/23
_b₹1176.00
_c
_d₹1567.95
_e25%
_f16-01-2023
520 _aWATERSTONES BEST POLITICAL BOOKS OF THE YEAR 2021LONGLISTED FOR THE ANDREW CARNEGIE MEDAL‘I am absurdly excited for this book’ Caroline Criado PerezBestselling author Katrine Marçal reveals the shocking ways our deeply ingrained ideas about gender continue to hold us back. Every day, extraordinary inventions and innovative ideas are side-lined in a world that remains subservient to menBut it doesn’t have to be this way. From the beginning of time, women have been pivotal to our society, offering ingenious solutions to some of our most vexing problems. More recently, it is women who have transformed the way we shop online, revolutionised the lives of disabled people and put the climate crisis at the top of the agenda.Despite these successes, we still fail to find and fund the game-changing ideas that could alter the future of our planet, giving just 3% of venture capital to female founders. Instead, ingrained ideas about men and women continue to shape our economic decisions; favouring men and leading us to the same tired set of solutions.For too long we have underestimated the consequences of sexism in our economy, and the way it holds all of us – women and men – back. Katrine Marcal’s blistering critique sets the record straight and shows how, in a time of crisis, the ingenuity and intelligence of women is that very thing that can save us.
650 _2Economics
_aEconomics
_970655
700 _aFleming, Alex; Tr.
_970656
942 _2ddc
_cBK
999 _c226538
_d226538