000 01480nam a22002297a 4500
005 20221104160307.0
008 221104b ||||| |||| 00| 0 eng d
020 _a1856693333
040 _cAL
041 _aEnglish
082 _223
_a741.60952
_bLOVG
100 _aKeith Lovegrove
_961066
245 _aGraphicswallah: Graphics in India
260 _aLondon
_bLaurence King
_c2003
300 _a160 p.
_bPB
_c28x24 cm.
520 _aFrom Mumbai to Chennai and from Kochi to Karachi, from the humble sign writer to the blue-chip advertising agency, the creative industries of India entice and inform a population of over one billion. In this crowded, colorful world, innovation is often born of necessity and scant resources, and can result in the very clever or the completely ridiculous. The most exciting graphic work has been singled out by the keen eye of Keith Lovegrove on his journey through India. He lovingly documents a wide range of vernacular graphics and commercial art from the personalized bodywork of vehicles to advertising hoardings; from political posters to lavish Bollywood publicity. The result is a celebration of the huge variety of graphic work that Lovegrove found in this densely populated landscape and a reflection of the religious, political and cultural diversity along his route.
650 _aIndia
_961067
650 _aGraphic arts
_961068
650 _aCommercial art
_961069
700 _aLOVEGROVE (Keith)
_961070
942 _2ddc
_cGF
999 _c225018
_d225018