000 00568nam a2200193Ia 4500
008 210719s1986 xx 000 0 und d
020 _a0-13-643255-7
041 _aeng
082 _a659.1 RUSO
100 _aRUSSELL (Thomas);VERRILL (Glenn)
245 _aOtto Kleppners advertising procedure Ed 9
250 _a9
260 _aLondon
_bPrentice Hall
_c1986
300 _axvii,665
_bHB
440 _aPrentice Hall series in marketing
650 _aAdvertising
650 _aMarketing Management
906 _a9 ; advertising ; Ed ; Kleppners ; Otto ; procedure
999 _c214563
_d214563