000 00435nam a2200169Ia 4500
008 210719s1996 xx 000 0 und d
020 _a1-55786-493-4
041 _aeng
082 _a658.848 LAMG
100 _aLAMONT (Douglas)
245 _aGlobal marketing
260 _aCambridge
_bBlackwell publishers
_c1996
300 _axx,597
_bHB
650 _aManagement
650 _aMarketing Management
906 _aGlobal ; marketing
999 _c214346
_d214346