| 000 | 00775nam a2200229Ia 4500 | ||
|---|---|---|---|
| 005 | 20220215142729.0 | ||
| 008 | 210716s2013 xx 000 0 und d | ||
| 020 | _a9788132113577 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.802 _21 _bDESS |
||
| 100 |
_aDeshpande, Sameer. _919919 |
||
| 245 |
_aSocial marketing in India / _cBy Sameer Deshpande and Nancy R. Lee. |
||
| 250 | _a1st ed. | ||
| 260 |
_aNew Delhi : _bSage Publications , _c2013. |
||
| 300 |
_aXiii, 424p. ; _c24 cm. |
||
| 650 |
_aAnalyzing the social marketing environment _919920 |
||
| 650 |
_aDeveloping social marketing strategies _919921 |
||
| 650 |
_aDeveloping a plan for monitoring and evaluation _919922 |
||
| 700 |
_aLee, Nancy R. _919923 |
||
| 942 |
_2ddc _cBK _e1st _k658.802 DESS |
||
| 999 |
_c211305 _d211305 |
||