| 000 | 00804nam a2200253Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220606124025.0 | ||
| 008 | 210716s2016 xx 000 0 und d | ||
| 020 | _a9788126563531 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.83 _211 _bAAKD |
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| 100 |
_aAaker, David A. _940581 |
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| 245 |
_aMarketing research / _cBy David A. Aaker...[et. al.]. |
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| 250 | _a11th ed. | ||
| 260 |
_aNew Delhi : _bWiley Dreamtech Pvt Ltd , _c2016 . |
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| 300 |
_axiv, 647p. ; _c25.5 cm. |
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| 650 |
_aCorrelation analysis and regression analysis _940582 |
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| 650 |
_aDecision making perspective on marketing intelligence _940583 |
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| 700 |
_aKumar, V. _940584 |
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| 700 |
_aLeone, Robert P. _940585 |
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| 700 |
_aDay, George S. _940586 |
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| 942 |
_2ddc _cBK _e11th _k658.83 AAKD |
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| 999 |
_c209953 _d209953 |
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