000 00392nam a2200145Ia 4500
008 210716s2009 xx 000 0 und d
020 _a9780070682603
041 _aeng
082 _a658.802 CRAD
100 _aCravens, David W;Piercy, Nigel F.
245 _aStrategic marketing.
250 _a1
260 _aNew Delhi
_bTata McGraw Hill Publishing Company Ltd
_c2009
300 _axvii,726
999 _c209234
_d209234