| 000 | 00764nam a2200217Ia 4500 | ||
|---|---|---|---|
| 005 | 20220219112251.0 | ||
| 008 | 210716s2013 xx 000 0 und d | ||
| 020 | _a9781107687325 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.8105 _21 _bPAYA |
||
| 100 |
_aPayne, Adrian. _921260 |
||
| 245 |
_aStrategic customer management : _bIntegrating relationship marketing and CRM / _cBy Adrian Payane and Pennie Frow. |
||
| 250 | _a1st ed. | ||
| 260 |
_aNew Delhi : _bCambridge University Press , _c2013. |
||
| 300 |
_aXvi, 529p. ; _c24.5 cm. |
||
| 650 |
_aBuilding relationships with mulliple stakeholders _921261 |
||
| 650 |
_aInformation and technology management _921262 |
||
| 700 |
_aFrow, Pennie. _921263 |
||
| 942 |
_2ddc _cBK _e1st _k658.8105 PAYA |
||
| 999 |
_c208516 _d208516 |
||