000 00379nam a2200145Ia 4500
008 210716s2009 xx 000 0 und d
041 _aeng
082 _a658.802 KUMN
100 _aKumar, Niraj.
245 _aIntegrated marketing communications.
250 _a1
260 _aMumbai
_bHimalaya Publishing House
_c2009
300 _ax,642
650 _aMarketing Communications
999 _c208469
_d208469