| 000 | 00937nam a2200253Ia 4500 | ||
|---|---|---|---|
| 005 | 20230802105711.0 | ||
| 008 | 210716s2013 xx 000 0 und d | ||
| 020 | _a9780070473812 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.8342 _24 _b LOUD |
||
| 100 |
_aLoudon, David L _9129060 |
||
| 245 |
_aConsumer behavior : _bConcepts and applications / _cBy David L Loudon and Albert J Della Bitta |
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| 250 |
_a4th ed. _bTata McGraw Hill Edition |
||
| 260 |
_aNew Delhi : _bMcGraw Hill, _c2013. |
||
| 300 |
_axxiii,788p. ; _bPB : _c25 cm. |
||
| 650 |
_aConsumer Behavior _9129061 |
||
| 650 |
_aUnderstanding Consumers and Market Segments _9129062 |
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| 650 |
_aEnvironmental Influences on Consumer Behavior _9129063 |
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| 650 |
_aIndividual Determinants of Consumer Behavior _9129064 |
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| 650 |
_aConsumer Decision Process _9129065 |
||
| 700 |
_aDella Bitta, Albert J. _9129066 |
||
| 942 |
_2ddc _cBK _e4th _k658.8342 LOUD |
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| 999 |
_c208286 _d208286 |
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