000 00937nam a2200253Ia 4500
005 20230802105711.0
008 210716s2013 xx 000 0 und d
020 _a9780070473812
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.8342
_24
_b LOUD
100 _aLoudon, David L
_9129060
245 _aConsumer behavior :
_bConcepts and applications /
_cBy David L Loudon and Albert J Della Bitta
250 _a4th ed.
_bTata McGraw Hill Edition
260 _aNew Delhi :
_bMcGraw Hill,
_c2013.
300 _axxiii,788p. ;
_bPB :
_c25 cm.
650 _aConsumer Behavior
_9129061
650 _aUnderstanding Consumers and Market Segments
_9129062
650 _aEnvironmental Influences on Consumer Behavior
_9129063
650 _aIndividual Determinants of Consumer Behavior
_9129064
650 _aConsumer Decision Process
_9129065
700 _aDella Bitta, Albert J.
_9129066
942 _2ddc
_cBK
_e4th
_k658.8342 LOUD
999 _c208286
_d208286