000 00709nam a2200229Ia 4500
003 OSt
005 20220316112210.0
008 210716s2011 xx 000 0 und d
020 _a9788131719510
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.848
_24
_bKEEW
100 _aKeegan, Warren J.
_923858
245 _aGlobal marketing /
_cBy Warren J. Keegan and Mark C. Green.
250 _a4th ed.
260 _aNew Delhi :
_bPearson Education ,
_c2011.
300 _aXx, 636p. ;
_c28 cm.
650 _aGlobal marketing environment
_923859
650 _aStrategy and leadership in the twenty first century
_923860
700 _aGreen, Mark C.
_923861
942 _2ddc
_cBK
_e4th
_k658.848 KEEW
999 _c208050
_d208050