| 000 | 00480nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 210716s2008 xx 000 0 und d | ||
| 020 | _a9780749453787 | ||
| 041 | _aeng | ||
| 082 | _a658.802 MCDM | ||
| 100 | _aMcdonald, Malcolm. | ||
| 245 |
_aMalcolm mcdonald on marketing planning: understanding marketing plans and strategy. _bUnderstanding marketing plans and strategy. |
||
| 250 | _a1 | ||
| 260 |
_aNew Delhi _bKogan Page _c2008 |
||
| 300 | _avi,197 | ||
| 650 | _aMarketing | ||
| 999 |
_c207777 _d207777 |
||