| 000 | 00381nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 210716s2006 xx 000 0 und d | ||
| 020 | _a9781422104606 | ||
| 041 | _aeng | ||
| 082 | _a658.8 SILA | ||
| 100 | _aSilk, Alvin J. | ||
| 245 | _aWhat is marketing. | ||
| 250 | _a1 | ||
| 260 |
_aBoston _bHarvard Business School Press _c2006 |
||
| 300 | _axii,207 | ||
| 650 | _aMarketing | ||
| 999 |
_c207129 _d207129 |
||