000 00451nam a2200157Ia 4500
008 210716s2010 xx 000 0 und d
020 _a9788131512319
041 _aeng
082 _a658.8 PRIW
100 _aPride, William M; Ferrell, O C.
245 _aMarketing: planning implementation and control.
_bPlanning implementation and control.
250 _a1
260 _aNew Delhi
_bCengage Learning
_c2010
300 _a564
650 _aMarketing
999 _c206798
_d206798