| 000 | 00624nam a2200205Ia 4500 | ||
|---|---|---|---|
| 005 | 20220214114414.0 | ||
| 008 | 210716s2011 xx 000 0 und d | ||
| 020 | _a9788130917665 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.8 _21 _bRILP |
||
| 100 |
_aRiley, Pippa. _919685 |
||
| 245 |
_aMarketing principles / _cBy Pippa Riley. |
||
| 250 |
_a1st ed. _bViva Student edition |
||
| 260 |
_aNew Delhi : _bViva Books , _c2011. |
||
| 300 |
_aVii, 497p. ; _c24.5 cm. |
||
| 650 |
_aMarket segmentation and positioning _919686 |
||
| 650 |
_aNew product developing _919687 |
||
| 942 |
_2ddc _cBK _e1st _k658.8 RILP |
||
| 999 |
_c206797 _d206797 |
||