000 00757nam a2200241Ia 4500
005 20220606125836.0
008 210716s2011 xx 000 0 und d
020 _a9788126531189
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.83
_210
_bAAKD
100 _aAaker, David A.
_940593
245 _aMarketing research /
_cBy David A. Aaker...[et. al.].
250 _a10th ed.
260 _aNew Delhi :
_bWiley India ,
_c2011 .
300 _axvii, 701p. ;
_c23.5 cm.
650 _aResearch design and implementation
_940594
650 _aCorrelation analysis and regression analysis
_940595
700 _aKumar, V.
_940596
700 _aDay, George S.
_940597
700 _aLeone, Robert P.
_940598
942 _2ddc
_cBK
_e10th
_k658.83 AAKD
999 _c206791
_d206791