000 00731nam a2200205Ia 4500
005 20220512160329.0
008 210716s2008 xx 000 0 und d
020 _a9780749442125
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.827
_21
_bINDN
245 _aBeyond branding :
_bhow the new values of transparency and integrity are changing the world of brands /
_cEdited by Nicholas Ind.
250 _a1st ed.
260 _aNew Delhi :
_bKogan Page ,
_c2008.
300 _axiii, 236p. ;
_c23 cm.
650 _aBrand dynamic valuation and transparent governance of living systems
_936478
650 _aAnthropology and the brand
_936479
700 _aInd, Nicholas.
_936480
942 _2ddc
_cBK
_e1st
_k658.827 INDN
999 _c206650
_d206650