| 000 | 00755nam a2200217Ia 4500 | ||
|---|---|---|---|
| 005 | 20220304153430.0 | ||
| 008 | 210716s2008 xx 000 0 und d | ||
| 020 | _a9788120333055 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a659.13 _23 _bCLOK |
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| 100 |
_aClow, Kenneth E. _922671 |
||
| 245 |
_aIntegrated advertising promotion and marketing communications / _cBy Kenneth E. Clow and Donald Baack. |
||
| 250 | _a3 | ||
| 260 |
_aNew Delhi _bPHI Learning Pvt Ltd _c2008 |
||
| 300 |
_aXix, 515p. ; _c28 cm. |
||
| 650 |
_aPersonal selling database marketing and customer relationship management _922672 |
||
| 650 |
_aCorporate image and brand management _922673 |
||
| 700 |
_aBaack, Donald. _922674 |
||
| 942 |
_2ddc _cBK _e3rd _k659.13 CLOK |
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| 999 |
_c205064 _d205064 |
||