| 000 | 00672nam a2200205Ia 4500 | ||
|---|---|---|---|
| 005 | 20220315160107.0 | ||
| 008 | 210716s2008 xx 000 0 und d | ||
| 020 | _a9788120320666 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.848 _27 _bKEEW |
||
| 100 |
_aKeegan, Warren J. _923764 |
||
| 245 |
_aGlobal marketing management / _cBy Warren J Keegan. |
||
| 250 | _a7th ed. | ||
| 260 |
_aNew Delhi : _bPrentice Hall of India PVt Ltd , _c2008. |
||
| 300 |
_aXxv, 617p. ; _c23.5 cm. |
||
| 650 |
_aAnalyzing and targeting global market opportunities _923765 |
||
| 650 |
_aManaging the global marketing program _923766 |
||
| 942 |
_2ddc _cBK _e7th _k658.848 KEEW |
||
| 999 |
_c204999 _d204999 |
||