000 00456nam a2200157Ia 4500
008 210716s2009 xx 000 0 und d
020 _a9788131722367
041 _aeng
082 _a658.8342 KUMS
100 _aKumar, S Ramesh.
245 _aConsumer behaviour and branding: concepts reading and cases.
_bConcepts readings and cases.
250 _a1
260 _aNew Delhi
_bPearson Education
_c2009
300 _axv,607
650 _aConsumer Behavior
999 _c204730
_d204730