| 000 | 00917nam a2200241Ia 4500 | ||
|---|---|---|---|
| 005 | 20220216125051.0 | ||
| 008 | 210716s1996 xx 000 0 und d | ||
| 020 | _a9788131725979 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.804 _26 _bLOVC |
||
| 100 |
_aLovelock, Christopher. _920239 |
||
| 245 |
_aServices marketing : _bpeople technology strategy / _cBy Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee. |
||
| 250 | _a6th ed. | ||
| 260 |
_aNew Jersey : _bPrentice Hall , _c2010. |
||
| 300 |
_aXii, 660p. ; _c27.5 cm. |
||
| 650 |
_aDistributing services through physical and electronic channels _920240 |
||
| 650 |
_aAchieving service recovery and obtaining customer feedback _920241 |
||
| 650 |
_aOrganizing for change management and service leadership _920242 |
||
| 700 |
_aWirtz, Jochen. _920243 |
||
| 700 |
_aChatterjee, Jayanta. _920244 |
||
| 942 |
_2ddc _cBK _e6th _k658.804 LOVC |
||
| 999 |
_c204054 _d204054 |
||