000 00840nam a2200241Ia 4500
005 20220225114557.0
008 210716s2008 xx 000 0 und d
020 _a9788131505182
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.812
_21
_bBARR
100 _aBaran, Roger J.
_922000
245 _aCustomer relationship management /
_cBy Roger J. Baran, Robert J. Galka and Daniel P. Strunk.
250 _a1st ed.
260 _aNew Delhi :
_bCengage Learning India Pvt Ltd ,
_c2008.
300 _a308p. ;
_c24 cm.
650 _aSales strategy and CRM
_922001
650 _aRelationship marketing and customer relationship management
_922002
650 _aDatabase and customer data development
_922003
700 _aGalka, Robert J
_922004
700 _aStrunk, Daniel P.
_922005
942 _2ddc
_cBK
_e1st
_k658.812 BARR
999 _c203836
_d203836