000 00516nam a2200157Ia 4500
008 210716s2002 xx 000 0 und d
020 _a0130671673
041 _aeng
082 _a658.802 OSET
100 _aOsenton, Tom.
245 _aCustomer share marketing; how the worlds great marketers unlock profits from customers loyalty.
_bHow the worlds great marketers unlock profits from customers loyalty.
250 _a1
260 _aNew York
_bPrentice Hall
_c2002
300 _axxvii,284
650 _aMarketing
999 _c202924
_d202924