000 00428nam a2200157Ia 4500
008 210716s2004 xx 000 0 und d
020 _a0195672623
041 _aeng
082 _a658.8 PALA
100 _aPalmer, Adrian.
245 _aIntroduction to marketing: theory and practice.
_bTheory and practice.
250 _a1
260 _aNew Delhi
_bOxford University Press
_c2004
300 _axxiv,645
650 _aMarketing
999 _c202566
_d202566