000 00469nam a2200169Ia 4500
008 210716s2007 xx 000 0 und d
020 _a9788131407660
041 _aeng
082 _a658.802 GOPS
100 _aGopalan, Swapna; Taher, Nasreen.
245 _aViral marketing: concepts and cases.
250 _a1
260 _aHyderabad
_bICFAI University Press
_c2007
300 _avi,221
650 _aRural Marketing
700 _aGopalan, Swapna; Taher, Nasreen.
999 _c202439
_d202439