000 00703nam a2200241Ia 4500
003 OSt
005 20220125161018.0
008 210716s1984 xx 000 0 und d
020 _a0030330785
040 _cAIMIT LIBRARY
041 _aeng
082 _a001.42
_23
_bZIKW
100 _aZikmund, G. William
_914765
245 _aBusiness research methods /
_cBy William G. Zikmund
250 _a3rd ed.
260 _aNew York ;
_bThe Dryden press ,
_c1984.
300 _axxv, 742p ;
_c24.5 cm.
650 _aResearch Methodology
_914766
650 _aExploratory Research
_914767
650 _aSurvey Research
_914768
650 _aAttitude Measurement
_914769
942 _2ddc
_cBK
_e3rd
_k001.42 ZIKW
999 _c202206
_d202206