000 00430nam a2200157Ia 4500
008 210716s2006 xx 000 0 und d
020 _a9781403931009
041 _aeng
082 _a658.802 MATU
100 _aMathur, U C.
245 _aStrategic marketing management: text and cases.
_bText and cases.
250 _a1
260 _aNew Delhi
_bMac Millan Publishing Company
_c2006
300 _axvi,296
650 _aMarketing
999 _c202051
_d202051