000 00421nam a2200157Ia 4500
008 210716s2006 xx 000 0 und d
020 _a8122415946
041 _aeng
082 _a659.1 MATU
100 _aMathur, U C.
245 _aAdvertising management: text and cases.
_bText and cases.
250 _a1
260 _aNew Delhi
_bNew Age International Pvt Ltd
_c2006
300 _axviii,334
650 _aAdvertising
999 _c202024
_d202024