| 000 | 00463nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 210716s2003 xx 000 0 und d | ||
| 020 | _a8126508574 | ||
| 041 | _aeng | ||
| 082 | _a658.802 KOTP | ||
| 100 | _aKotler, Philip. | ||
| 245 |
_aMarketing insights from A to Z; 80 concepts every manager needs to know. _b80 concepts every manager needs to know. |
||
| 250 | _a1 | ||
| 260 |
_aNew Delhi _bWiley India _c2003 |
||
| 300 | _axvii,206 | ||
| 650 | _aMarketing | ||
| 999 |
_c201558 _d201558 |
||